JOURNAL

  Hi Antti and Timo! Thank you for taking the time to talk to us about your company POIAT.   Could you tell a little bit about how POIAT started and where you are now? Hello! Our story began in the early 2000s when we met in TaiK (nowadays Aalto University), studying spatial and furniture design. We started doing spatial design projects together and noticed that we work very well jointly, which gave us the idea of maybe wanting to create our own company one day. After graduating, the connections that we had made in university helped us receive our...

Anne Therese Gennari or The Climate Optimist if you will, is a social entrepreneur and a stubborn believer in collective, positive change. She grew up in Sweden where she loved spending time in the wild. Today she lives with her beloved one in America where she devotes her time to be an inspiration for positive change. Her goal for each and every day is to work towards changing the narrative around climate change so that we can act from optimism and courage, not fear.  Anne Therese, you live to inspire to feel good about being alive today. Not despite all the terrible things...

Hi Laura! Your brand Lilja the Label has lovely, colourful and unique swim and activewear pieces. Would you like to share the story about how it all started? Who are part of your team? I started the brand back in 2016 when I was a student. I was living in Turku (in Finland) at the time and always knew that I wanted to do something for myself but wasn’t always sure what that would be. I had always traveled a lot and started noticing more and more swimwear designs that I loved, but that wasn’t even close to being available in...

We interviewed Maria Kinnunen, the founder of a sustainable lingerie brand Lovanna. How did Lovanna Lingerie come to be? I decided to found Lovanna because I found it difficult to find lingerie which is all beautiful, sustainable and above all, the right size. Lovanna is my way to self-actualization. With Lovanna I'm able to create beautiful things, boost women's confidence and change the fashion industry to a more sustainable way.   The pillar of the brand is inclusive sizing: did this decision complicate things for you? Yes it did. Some factories demand big minimum order values for each size so we...

ASK Scandinavia had the pleasure to talk with Finnish model Caroline Farneman about everything from her career learnings, her thoughts on sustainable fashion, to how she stays energized during the colder and darker months. Hi Caroline, thank you for doing this with us! You are a young fashion model with many years of experience from the international scene. You have also worked in sustainability and even wrote your master’s thesis on circular fashion. What sparked your interest in the field?  Thank you! Yes, you are right. I was scouted for modeling eight years ago, and since then I have been...

ASK Scandinavia x Teija Eilola Whether it’s Vogue Italy, Grazia UK or Michelle Obama, this designer has caught the eye of many - and for a good reason. Today we had the absolute pleasure to have a chat with Finland born, London based designer, Teija Eilola. First and foremost, could you introduce yourself in your own words? T: My name is Teija Eilola, and I am a London based designer. I moved to London from Finland to study when I was 19 years old and have been living here ever since. As a designer, I would describe myself as someone...