JOURNAL

Florence Kennedy - PETALON FLOWERS

Florence Kennedy - PETALON FLOWERS

Hi Florence! Thanks for taking the time to talk to us about your environment friendly flower company Petalon. Could you tell a little bit about Petalon and how it got started? Petalon was born in East London shortly after my husband James began his bicycle manufacturing business. When James needed to send a bunch of flowers one day, we both realised there wasn’t much choice if you wanted to send something beautiful and original for a reasonable price. Surrounded by James’s bicycles, we had an idea for a better kind of flower delivery. Petalon was born, with the aim of offering beautiful...

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Anette Cantagallo - Director of Design and Sustainability

Anette Cantagallo - Director of Design and Sustainability

Could you please introduce yourself and what you do in your own words?  Firstly, it is a delight to join ASK SCANDINAVIA as the Director of Design and Sustainability and to start working with this exciting global team and product! My journey began on a small island in Sweden, Gotland. I grew up in the countryside, where from an early age, my dreams and love of nature were cultivated. Then, during my late teenage years, I left the land of horses and organic vegetable gardens for the big city of Stockholm to pursue my curiosity for fashion and design. I was...

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PLANT LEATHER COLLECTION

PLANT LEATHER COLLECTION

Introducing our new plant leather collection - made from cactus Here at ASK Scandinavia, our purpose and promise is to be a conscious brand you can trust, a brand that acts with environmental responsibility. After launching our Ocean Collection, made from fishnets collected from the sea, we set our focus on our biggest challenge yet; sustainable vegan leather.  We are now proud to present our new plant leather collection made from cactus that is 100% organically grown with rain water and earth minerals. Desserto® is the world's first highly sustainable and environmentally friendly organic material made of Nopal cactus, also...

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ASK Scandinavia x Arkive Ateliér

ASK Scandinavia x Arkive Ateliér

First off, would you mind introducing yourselves and how you came about starting Arkive Ateliér? Hi! We are Maria and Jenna. We have both worked within garment field for several years – Maria mostly with design and Jenna with sales and marketing so we had a wide understanding of the clothing industry – and also it´s problems when it comes to environmental and ethical issues. We saw how many companies were doing great job by for example paying attention to sustainable materials, durability and timelessness of their selection and how the whole industry was (baby steps) moving to more sustainable...

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Minni Juuramo

Minni Juuramo

Hi Minni! Could you tell us a bit about yourself? I’m a rather free spirit working with things I enjoy and believe in. I live in Helsinki with my two pre-teens and two spanish rescue dogs. Last year I fell in love with someone I never thought I’d met. I’m happier than ever and feeling very lucky and safe in everything i pursue.   How was your journey to become Vegan? Are there any challenges and has it changed over the years? I have always loved animals and in my twenties I started to think about the contradiction of eating...

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ATALYÉ

ATALYÉ

Sustainable fashion is more than just a buzzword for the brand we are interviewing today. Atalyé is bringing innovation to the fashion field in their own way, by using technology to avoid waste and to include every and all body type. The fabric of their made-to-measure garments is sized and cut using 3D body scan technology in combination with Atalyé’s automatic pattern generator software.   How did Atalyé get started?   Tal didn’t originally see herself in fashion. She is a product designer with experience in interior design. However, one day she came across an article announcing the tragic collapse...

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